Organic Hair Smoothing Treatment
Powered by Oway Hstraighten Smoothing System
An organic-inspired smoothing service designed to reduce frizz and improve manageability.
Formaldehyde Free
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Paraben Free
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Methelene Glycol Free
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Cruelty Free & Vegan
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Formaldehyde Free • Paraben Free • Methelene Glycol Free • Cruelty Free & Vegan •
Whether straight, wavy or curly, the must-have is Shine, defined, smooth and tamed hair.
PERFECT SMOOTHNESS and EASY HAIR ROUTINE
This treatment is powered by the Oway Hstraighten smoothing system, designed to soften texture, reduce frizz, and improve manageability—without weighing the hair down.
Created for dry, frizzy, or hard-to-manage hair, the formula works deep within the hair structure to smooth the cuticle, enhance shine, and restore a softer, healthier feel.
The result is hair that looks naturally polished, feels lighter, and becomes easier to style day to day.
Results typically last 3–5 months, depending on hair type and home care.
Botanical Ingredients
Infused with a signature blend of Biodynamic Dock and Organic Mullein, combined with nourishing oils of Ethical Date, Coconut, and Avocado, this botanical formula helps restore strength, softness, and overall hair integrity.
At the core of the system, Glyoxylic Acid works to gently smooth and re-balance the hair structure, creating more controlled, frizz-free, and naturally manageable hair—without a heavy or overly treated feel.
Why we love it
♥ Formaldehyde-Free formula & natural ingredients
♥ Perfectly closed cuticles
♥ Deeply hydrated and nourished hair fiber
♥ Filming effect on the surface of the hair
♥ Perfectly tamed hair without electrostatic effects
♥ Restructured and easy-to-comb lengths
♥ Restores the well-being of the hair, protecting it from adverse external agents
♥ It ensures a sublime smoothness, maintaining the result for a long time
♥ Hair that changes appearance more easily, more workable, easier styling
♥ Dermatologically and nickel tested
